The Effects of Consumer Persuasion Knowledge and Specific Features of Corporate Cocial Responsibility on Consumer’s Responses
碩士 === 輔仁大學 === 企業管理學系管理學碩士班 === 104 === Nowaday, corporate social responsibility (CSR) is becoming more mainstream as forward-thinking companies embed sustainability into the core of their business operations to create shared value for business and society. The benefits of becoming a socially resp...
Main Authors: | HUNG, CHUAN-JUAN, 阮氏紅娟 |
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Other Authors: | HUANG, LI-SHIA |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/44761604735134775141 |
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