Exploring the Relationships among Corporate Social Responsibility, Organizational Identification and Purchase Intention–Negative Information as a Moderator
碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 104 === The purpose of the research is to explore the relationships among the corporate social responsibility, organizational identification, and purchase intention. It further verifies the me-diating effects of organizational identification between corporate socia...
Main Authors: | WEI, KUO-LIANG, 魏國樑 |
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Other Authors: | WEI, CHIH-HSIUNG |
Format: | Others |
Language: | zh-TW |
Published: |
2016
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Online Access: | http://ndltd.ncl.edu.tw/handle/q75zke |
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