Exploring the Relationships among Corporate Social Responsibility, Organizational Identification and Purchase Intention–Negative Information as a Moderator

碩士 === 大葉大學 === 國際企業管理學系碩士在職專班 === 104 === The purpose of the research is to explore the relationships among the corporate social responsibility, organizational identification, and purchase intention. It further verifies the me-diating effects of organizational identification between corporate socia...

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Bibliographic Details
Main Authors: WEI, KUO-LIANG, 魏國樑
Other Authors: WEI, CHIH-HSIUNG
Format: Others
Language:zh-TW
Published: 2016
Online Access:http://ndltd.ncl.edu.tw/handle/q75zke