The Effect of Broker’s Motive on the Network Formation

• Main Authors: CHIH-HUNF SHIH, 施志宏
• Other Authors: Yu-Shih Lee
• Format: Others
• Language: zh-TW
• Published: 2016
• Online Access: http://ndltd.ncl.edu.tw/handle/68541711341862370542

碩士 === 中原大學 === 企業管理研究所 === 104 === Broker gain benefit by connecting separate actors, previous studies have explored the individual benefit of broker, and the roles of broker. This article investigates what motivation in a network change actors to brokers, as well as how influence made by difference brokers for network development and partnerships. In this studies, research target is W-TEAM of Taiwan Woodworking Machinery industry, we use case study method to analyze W1 and W2. We find that two kinds of motivation: task tendency and market tendency. Task tendency of brokers will find partners characteristics is relationship alienation and technical heterogeneity, network characteristics is hub and spokes, network members obtain unequal status upgrade in technical, while learning to brokerage. Market tendency of brokers will find partners characteristics is close relationship and technical homogeneous, network characteristics is complete link, network members receive the same status upgrade of technical, but also limits the members and other industry members of the partnership.