The Impact of New Products Announcement on Stocks Abnormal Return- A Study of Taiwanese Gaming Companies
碩士 === 真理大學 === 經濟學系財經碩士班 === 104 === Prior studies mainly focused on the impacts of new games announcement on the stock market returns of announcers without comparing diverse effects on stock prices caused by distinctive games. This study used event study to investigate whether new product announce...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2016
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| Online Access: | http://ndltd.ncl.edu.tw/handle/63792813254196325289 |