A Study of Strategic Planning and Marketing Communication for a Nonprofit Organization: A Case Study of Taiwan Lifeline International
碩士 === 元智大學 === 管理碩士在職專班 === 103 === This research studied the strategic planning and marketing communication of non-profit organizations and used Lifeline Association as a case study for analysis. Lifeline Association, a public interest group established in 1977, devotes itself to suicide preventio...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/jbmgqs |