The Difference of Family Buying Decision between Binational and Taiwan Households
碩士 === 國立雲林科技大學 === 企業管理系 === 103 === The past literatures about family decision making almost focused on the influence of marital roles on decision-making and decision-making process. Family power often decides the role of gender differences in marriage. In fact, the family is like a small business...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/yuynt9 |