The Influence of Experiential Marketing on Experiential Value and Customer Satisfaction- A Case of Taipei Game Show

碩士 === 育達科技大學 === 企業管理所 === 103 === In recent years, the exhibition has been on display from the original sample, ordering the services provided "sample display" gradual transformation, while the exhibition is regarded as an important marketing tool, which includes information exchange, co...

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Bibliographic Details
Main Authors: Qi-Yuan Huang, 黃啟源
Other Authors: Chang-Hsi Yu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/21720579972511960141