Exploring the Effect of Communicating the Value of Organic Food Ingredients on Consumers' Perception
碩士 === 東海大學 === 餐旅管理學系 === 103 === The purpose of this study is to investigate the effect of communicating the value of organic food ingredients on consumers' perception. The focus group interview was used to gain a deeper understanding of organic food ingredients consumers' perception in...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/57049934786281464799 |