Digital content industry, micro-film story of marketing, brand marketing consumer experience to explore the transfer of happiness
碩士 === 大仁科技大學 === 文化創意產業研究所 === 103 === According to Micro Movie Association, the annual growth rate of microfilm in these few years has increased to 100% . With the conclsion that we know from 2013 to 2015 was the goden years for microfilms. What are the marketing effectiveness of the reputation an...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89283251955409637484 |