A Study on Relationships among Brand Image, Service Quality, Perceived Value, Customer Satisfaction, and Customer Loyalty – Based on Online Shopping of Soldier

碩士 === 樹德科技大學 === 資訊管理系碩士班 === 103 === The technology for Internet and e-commerce have deep influence on the convenience of shopping, which offers not only the free from the constraints of time and relatively low prices, but also to enjoy the convenience of receiving merchandise at home. The mil...

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Bibliographic Details
Main Authors: Guan-Lin Wu, 吳冠霖
Other Authors: 唐國銘
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/az9q2h