The Rhetorical Vision Of Mainland Tourists Built By The News Media:A Comparasion Between “United Daily News” And “The Liberty Times”.

碩士 === 世新大學 === 新聞學研究所(含碩專班) === 103 === The Amway Corporation’s first visit from Mainland China to Taiwan in 2009 is the first group communication practice since the repeal of martial laws and henceforth the mainland tourists also became the focus of media. Going to the 2014 Sunflower Movement, Tai...

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Bibliographic Details
Main Authors: Sheng-zhen Ji, 季晟禎
Other Authors: none
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/vmd7z8
Description
Summary:碩士 === 世新大學 === 新聞學研究所(含碩專班) === 103 === The Amway Corporation’s first visit from Mainland China to Taiwan in 2009 is the first group communication practice since the repeal of martial laws and henceforth the mainland tourists also became the focus of media. Going to the 2014 Sunflower Movement, Taiwan independence voiced again. Not only was the agreement on trade in services thwarted, but also was a new instability and unmeasured variable brought to the relations across the Taiwan Straits. This article took a rhetorical criticism view (rhetorical criticism) and used fantasy theme analysis as the research method (fantasy theme analysis method) to analyze the news discourse of both the united daily news and the liberty times about the mainland tourists including the Amway visit in 2009 and the Sunflower Movement in 2014. The results compared the rhetorical vision of this two newspapers and detected whether readers chained out the news (chain out) or not. Study found that the constructed rhetorical visions of the united daily news on the news discourses for mainland tourists to Taiwan are “the chance to promote the Taiwan's economy” and “the benefit of interaction practice to know each other". However, the constructed rhetorical visions of liberty times are "Chinese chess is Greek gifts, Taiwan threw good money after bad". The inspection of readers’ feedback also confirmed the fact that the reader chained out news discourse. Moreover, from the two different role action setting and the rival rhetorical visions, we can also find two completely different political affiliations.