The Influence of Online Service Quality on Purchase Intention-The Third Party Payment as Moderator Variables

碩士 === 中國文化大學 === 國際企業管理學系碩士在職專班 === 103 === With the development of the Internet, online shopping has gradually become a new business model in human lives. The advantages of online shopping are not only restricted by time but also by space. According to the online shopping and mobile shopping in Ta...

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Bibliographic Details
Main Authors: Ni Ching, 金霓
Other Authors: Kuo-Hsing Kuo
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/p696ym