The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding

碩士 === 中國文化大學 === 企業實務管理數位學習碩士在職專班 === 103 === Based on this study, investigate and research questions arising from the above-mentioned research background and motivation is to collect all relevant documents and to determine the main purpose of this study was to investigate the interaction of consum...

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Main Authors: Shih-Yeh Hung, 洪世燁
Other Authors: Min-Chow Hong
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/9ukd2g
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spelling ndltd-TW-103PCCU11210242019-05-15T22:00:20Z http://ndltd.ncl.edu.tw/handle/9ukd2g The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding 國際傢俱業者與顧客關係品質對於再購行為與口碑效果之影響-以商品認知程度為干擾變數 Shih-Yeh Hung 洪世燁 碩士 中國文化大學 企業實務管理數位學習碩士在職專班 103 Based on this study, investigate and research questions arising from the above-mentioned research background and motivation is to collect all relevant documents and to determine the main purpose of this study was to investigate the interaction of consumers in relation to the quality of the furniture retail industry between customer loyalty relationship, from the furniture retail and consumer interaction process in order to explore the views of consumer awareness commitment, relationship integrity, satisfaction and consumer loyalty, and the relationship between added situational factors affect the relationship between quality and loyalty of change . Min-Chow Hong Ching-Chang Wu 洪明洲 吳錦錩 2015 學位論文 ; thesis 88 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 中國文化大學 === 企業實務管理數位學習碩士在職專班 === 103 === Based on this study, investigate and research questions arising from the above-mentioned research background and motivation is to collect all relevant documents and to determine the main purpose of this study was to investigate the interaction of consumers in relation to the quality of the furniture retail industry between customer loyalty relationship, from the furniture retail and consumer interaction process in order to explore the views of consumer awareness commitment, relationship integrity, satisfaction and consumer loyalty, and the relationship between added situational factors affect the relationship between quality and loyalty of change .
author2 Min-Chow Hong
author_facet Min-Chow Hong
Shih-Yeh Hung
洪世燁
author Shih-Yeh Hung
洪世燁
spellingShingle Shih-Yeh Hung
洪世燁
The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
author_sort Shih-Yeh Hung
title The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
title_short The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
title_full The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
title_fullStr The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
title_full_unstemmed The Influence of Customer Relationship Quality in Furniture Industry on Repeat Purchase Behavior and Word-of-Mouth:From The Level of Product Understanding
title_sort influence of customer relationship quality in furniture industry on repeat purchase behavior and word-of-mouth:from the level of product understanding
publishDate 2015
url http://ndltd.ncl.edu.tw/handle/9ukd2g
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