The Impact of E-Tail Quality, E-Trust, E-Satisfaction and Perceived Value on E-Loyalty: Evidence from Vietnamese Online Customers
碩士 === 中國文化大學 === 國際企業管理學系 === 103 === Electronic commerce (E-commerce) has played a significant role in the business pattern recent years. However, in developing countries, e-commerce is emerging and still faces with many obstacles. One of them lies in the fact that e-commerce retailer may not have...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/50815252243512930182 |