A Study of Relationships among Brand Equity, Customer Satisfaction, and Purchase Intention–The Case of K- Cram School in kaohsiung City

碩士 === 國立高雄大學 === 亞太工商管理學系碩士班 === 103 === This research take the K Science & Language cram school in Kaohsiung as an example, because the K Science & Language cram school in Kaohsiung is a famous brand and directly - managed store which is across Kaohsiung, Pingtung, Tainan three county cit...

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Bibliographic Details
Main Authors: Chi-yi Wang, 王繼誼
Other Authors: p.t. Chuang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/e37ebg