| Summary: | 碩士 === 國立臺灣科技大學 === 管理學院MBA === 103 === Telecommunications have made the world been connected like never before. In the present-day scenario, the telecom industry has been thrown into a fast-paced and unpredictable environment since boosting demands of worldwide networking, smart phones, and 4G services come along with innovative technology. To survive and thrive in such a full liberalized market, telecom companies have to move faster to expand into new markets with a stronger workforce and adapt themselves to rapid changes.
In this article, Porter The Five Competitive Forces and J .A .Timmons’ Timmons Model are the methods to analyze the condition for the business structures and strategies of each case. To portray the current bottleneck the domestic telecom industry might be confronting while 4G auctions and operation launch are in the running, some case studies will be offered. In an attempt to discuss a market feasibility for the industry to survive and increase revenue under the impact of upcoming 4G technology, an evaluation of cases organization, opportunity and sourcing capability will also be shown in the framework.
The research concludes the following findings：
1 In 2013 Telecommunication service has top the revenue in history again, moreover, NCC announced to release 4G licenses in the end of the year, expecting there are more 4G services coming up. The significant issue will be how to create an efficient model to make profit in the near future.
2、By Porter The Five Competitive Forces , this research makes the company in case study have a clear understanding of telecom industry and be aware of all threats and changes in the age of 4G. According to the three critical factors of the Timmons Model, this research demonstrates how to reach a perfect integration in between: opportunity, resource and teamwork to maximize profits. To be one of the market leaders , Hopefully this research could contribute with certain constructive discussion recommendations and valuable perspective for towards the telecom industry.
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