Applying Data Envelopment Analysis to Evaluate the Performance of Regional Business Units-A Case Study of Air Conditioning Industry

碩士 === 國立臺灣科技大學 === 企業管理系 === 103 === Different organizations pursue different goals. In general, the goal of a business is to enhance its operational performance in terms of the overall operational outcome of the organization or its business units. The performance is a combination of effectiveness...

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Bibliographic Details
Main Authors: I-yuan Liu, 劉益源
Other Authors: Vincent Yu
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/663b7u
Description
Summary:碩士 === 國立臺灣科技大學 === 企業管理系 === 103 === Different organizations pursue different goals. In general, the goal of a business is to enhance its operational performance in terms of the overall operational outcome of the organization or its business units. The performance is a combination of effectiveness and efficiency. This research evaluates the relative efficiency of sales units of an air conditioner and equipment agent in Taiwan by using Data Envelopment Analysis. The results of this research can serve as a good reference for the company and its managers. The analysis compares relative operating performance of branch offices, determines whether the invested internal resources are used efficiently, characterizes return to scale status, and analyzes the differences of relative efficiency, which provides managers quantitative goals for improving operations and planning future business development.