An Exploration of Independent Music Marketing Strategies in terms of the Issue of Internet Crowdfunding
碩士 === 國立臺灣藝術大學 === 廣播電視學系應用媒體藝術碩士班 === 103 === Taiwan POP music market has largely shrunk from its peak of 12.3 billion NT in 1997 to 1.8 billion in 2013 due to the influence of piracy, the development of digital music and online streaming. Along with the development of internet, the rise of indie...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/48312499098859755838 |