Customer Co-creation and Leadership Style in New Product Development Process_The Case of MedicusTek
碩士 === 國立臺灣大學 === 商學研究所 === 103 === More companies are now applying design thinking to their new product development in recent years. However, apart from studies on the tools and implementation of design thinking, it is also necessary to figure out how design thinking interacts with and inte-grates...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/gruna4 |