Psychological Underpinnings of Marketing in The Music Industry
碩士 === 國立臺灣大學 === 商學研究所 === 103 === Objectives undertaking this academic exploration of the psychological underpinnings of marketing in the music industry focus on gaining knowledge of what spurs consumer behavior to buy music products as well as marketing an individual'&apo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/10389372901837675097 |