Internet Banking Adoption in the Philippines – An Empirical Study
碩士 === 國立臺灣大學 === 企業管理碩士專班 === 103 === Internet banking adoption was also researched in various regions and tested via different models; however, few investigated into the Republic of the Philippines. This study explores consumers’ adoption and usage behaviour in the Philippines with decomposed theo...
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2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/75074189480778362841 |
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ndltd-TW-103NTU051211512016-11-19T04:09:57Z http://ndltd.ncl.edu.tw/handle/75074189480778362841 Internet Banking Adoption in the Philippines – An Empirical Study 菲律賓網路銀行消費者採用行為研究 Ya-Yi Kao 高雅憶 碩士 國立臺灣大學 企業管理碩士專班 103 Internet banking adoption was also researched in various regions and tested via different models; however, few investigated into the Republic of the Philippines. This study explores consumers’ adoption and usage behaviour in the Philippines with decomposed theory of planned behaviour as theoretical framework and verifies the hypotheses with empirical evidences. The result shows that attitude, subjective norm and behavioural control affect Filipinos’ usage behaviour with different influencing powers. 吳學良 2015 學位論文 ; thesis 38 en_US |
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NDLTD |
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en_US |
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Others
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NDLTD |
| description |
碩士 === 國立臺灣大學 === 企業管理碩士專班 === 103 === Internet banking adoption was also researched in various regions and tested via different models; however, few investigated into the Republic of the Philippines. This study explores consumers’ adoption and usage behaviour in the Philippines with decomposed theory of planned behaviour as theoretical framework and verifies the hypotheses with empirical evidences. The result shows that attitude, subjective norm and behavioural control affect Filipinos’ usage behaviour with different influencing powers.
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| author2 |
吳學良 |
| author_facet |
吳學良 Ya-Yi Kao 高雅憶 |
| author |
Ya-Yi Kao 高雅憶 |
| spellingShingle |
Ya-Yi Kao 高雅憶 Internet Banking Adoption in the Philippines – An Empirical Study |
| author_sort |
Ya-Yi Kao |
| title |
Internet Banking Adoption in the Philippines – An Empirical Study |
| title_short |
Internet Banking Adoption in the Philippines – An Empirical Study |
| title_full |
Internet Banking Adoption in the Philippines – An Empirical Study |
| title_fullStr |
Internet Banking Adoption in the Philippines – An Empirical Study |
| title_full_unstemmed |
Internet Banking Adoption in the Philippines – An Empirical Study |
| title_sort |
internet banking adoption in the philippines – an empirical study |
| publishDate |
2015 |
| url |
http://ndltd.ncl.edu.tw/handle/75074189480778362841 |
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