A case study of the management of an online community
碩士 === 國立清華大學 === 服務科學研究所 === 103 === In recent years, due to the rapid growth of the Internet and the rising popularity of online community, how to effectively manage an online community for corporations and how to generate high volume of eWOM through community mechanisms, has become the main focus...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/59570184370547675920 |