How Marketing Materials for Kaohsiung LOHAS Building Affect the Public''s Attitude from the Viewpoint of Social Marketing 4Ps
碩士 === 國立中山大學 === 公共事務管理研究所 === 103 === Kaohsiung LOHAS (Lifestyles of Health and Sustainability) Building Label Project is a Taiwanese regional building development project based on the concept of green building considering energy saving, environmental friendly, and waste reduction. This project en...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/3d89md |