The analysis of children’s car seat purchasing behaviors in Northern District of Taiwan

碩士 === 國立中山大學 === 高階經營碩士班 === 103 === This study is to analyze and explore the consumer behavior when purchasing a child safety seat, apart from general behavior, 3 details were considered in particular: 1. Whether different gender consumer have different purchasing behavior and decision making whil...

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Bibliographic Details
Main Authors: Wen-hsien Chiu, 邱文賢
Other Authors: Jin-Feng Uen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/16021355351193097671