A Study of Brand Loyalty of Mobile Operating Systems: Android and iOS

碩士 === 國立屏東大學 === 國際貿易學系碩士班 === 103 ===   Thanks to the development of technology and electronic industry, smartphone not only becomes more powerful in its fonctionality, but lightweight and compact in its size. In addition, Taiwan has started 4G services (fourth generation of mobile telecommunicati...

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Bibliographic Details
Main Authors: CHU, HUNG-MING, 朱泓銘
Other Authors: Liu, Tzu-Nien
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/12853391229450443306