Summary: | 碩士 === 國立宜蘭大學 === 應用經濟與管理學系經營管理碩士班 === 103 === Economic benefits of diversification and risk spreading are main reason of creating a business group. Operating synergies and strategy flexibility are long-term goal of groups. Sharing and integrating resources and capabilities between subsidiaries of the Group is one of the strategies to achieve operating synergies of business. However, existing on "synergies" mostly in quantitative study, it is difficult to understand the value creation process of decisions and actions in a group. In the study, by using in-depth interviews of Taiwan Business Group to explore the relationship of "management situation", " management behavior " and "group synergies", and analysis the methods and processes of creating synergy in a group. The study also found that "geopolitical" and "degree of value integration" will affect the feasibility and effectiveness that using" sharing market resources" and "integrating production factors" as for the creating "market expansion ","value creation ", and " cost efficiency ".
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