A Case Study on Digital Convergence of Cloud TV and Consumer Reactions
碩士 === 南華大學 === 文化創意事業管理學系文創行銷碩士班 === 103 === The digital convergence of cloud TV （a case study of 5TV series）, technically there is considerable breakthrough, on the platform there is quite a significant innovation, and need consumers to change their use habits. According to product life cycle mo...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/99710205135106387618 |