| Summary: | 碩士 === 南華大學 === 旅遊管理學系旅遊管理碩士班 === 103 === With such a huge consumer eating-out market and people at home dining habits changing, eating-out is still a common phenomenon in everyday life even if the food safety crisis occurs frequently. Elementary school students are learning in life and physical and mental development stage, especially in the mid-school children, more vulnerable to peer groups and family interaction effects will establish or affect their values. Families affected by social and environmental impacts has lead to changes in eating habits of school children so that selecting outside food for the family is becoming increasingly frequent. Therefore, the purpose of this study is to investigate the issue of eating-out selection in children's families.
Eating-out is a consumer activity and it is defined as consumer value in the literature where the value is obtained by eating meals on owned or consumption. This study investigates the key factors of eating-out selection in children's families. The evaluation factors are selected by modified Delphi method and consumer value and eating-out literature discussed so that the framework can be established. The formal questionnaires are designed and tested based on the Analytic Hierarchy Process method where the weighting factors of the five main criteria and nineteen sub criteria are obtained.
The evaluation data show that the highest weighting factors of the main and sub criteria are functional value and ingredients security, respectively. The results of this study summed up the importance of the various factors of eating-out selection in children's families that can provide schools, families and the eating-out industry reference.
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