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碩士 === 國立中央大學 === 企業管理學系 === 103 === This study attempts to investigate brand perception how to moderate online services recovery affect customer perceived value. By integrating past literatures, we developed a systematic two-level framework which includes the organizational and customer levels, in...
Main Authors: | Jer-Wei Hsu, 許哲維 |
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Other Authors: | 李憶萱 |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/38462956659294451373 |