The Influence of Consumer’s Personality Traits and Environmental Concern on the Purchase Intention of Sustainable Construction.

碩士 === 國立交通大學 === 經營管理研究所 === 103 === In recent years, human is aware of the importance of protecting environment. There are more issues on environment right and the government has established the basic principles to ensure sustainable environment’s development. People will choose to be a “Green Con...

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Bibliographic Details
Main Authors: Chen, Yu-Wen, 陳郁雯
Other Authors: Chen, Guang-Hua
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/86520709897807380451