Product-Driven Technology Upgrade and the Branding Development: A Simulation
博士 === 國立交通大學 === 科技管理研究所 === 103 === This paper addresses an important but normally ignored capability development, the stage of original product manufacturing (OPM) in the stage of upgrading technology from ODM to OBM. We propose a four-stage "OEM-ODM-OPM-OBM" evolution model of technolo...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/p3v9mc |