Case Studies of O2O Model - Three Platforms of Online Loyalty Service

碩士 === 國立暨南國際大學 === 資訊管理學系 === 103 ===   The rapid growth of the broadband network creates two important markets: first is the e-commerce and the second is the loyalty program applications. The two markets are associated with technology and innovative business model, becoming an important business....

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Bibliographic Details
Main Authors: Yen Yi, Chen, 陳嬿伊
Other Authors: Hsiao-Fen Chen
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/nd4b87