A Study of Exhibition Performance, City Image and Behavioral Intention of Participating in 2015 Taipei International Sporting Goods Show
碩士 === 國立勤益科技大學 === 專案管理研究所 === 103 === This study is to try to understand the relationship with exhibition performance, city image and behavioral intention in the 2015 Taipei International Sporting Goods Show (TaiSPO). Besides, not only to explore whether there is a significant difference among exh...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/43528365142956677965 |