The Crisis and Opportunity of Taiwan Gaming Industry

碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === From year 1990, manufacturing industry & high tech industry both take lead of the world, there were many market share No.1 accessories of PC industry. Meanwhile it was booming in PC on-line game biz as well. PC on-line gaming biz was a strong competitor...

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Bibliographic Details
Main Authors: Chia-Ming Chang, 張家銘
Other Authors: Ching-Wen Wang
Format: Others
Language:zh-TW
Published: 2015
Online Access:http://ndltd.ncl.edu.tw/handle/09669877018524596640
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Summary:碩士 === 國立中興大學 === 高階經理人碩士在職專班 === 103 === From year 1990, manufacturing industry & high tech industry both take lead of the world, there were many market share No.1 accessories of PC industry. Meanwhile it was booming in PC on-line game biz as well. PC on-line gaming biz was a strong competitor to console gaming biz, due to PC DIY was very popular in Taiwan. In 1980, console gaming evolution started from Nintendo 8bit console to Sony playstation, Microsoft Xbox and PC on-line game in year 2000. Playing games was considered as not healthy entertainment and the society was always against TV or PC games. Furthermore, people always create linkage between criminals and game playing. Under such circumstance, it is not hard to see the difficulties of gaming industry moving forward. However, Taiwanese still made great efforts to develop gaming biz and now Taiwan market is around Top 10 market of the world. We, Taiwanese, sure impressed the word by creativeness and toughness of doing biz. This thesis is trying to do the research about Taiwan gaming biz, to see if it can create another miracle in competitive market of mobile gaming biz. Will we be able to see the glory of PC gaming biz which is remarkable in ten years ago.