The Strategy Formation, the Design and Implementation of Balanced Scorecard in New Venture－A Case Study

• Main Authors: Lu, Shih Han, 呂詩涵
• Other Authors: Wu, Anne
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/8g6djh

碩士 === 國立政治大學 === 企業管理研究所 === 103 === The most important thing in business management is completing implementation and accomplishing achievement with one strategy from top to bottom in a company. “The integrative strategic value management system” is integrated with many kinds of management systems from top to bottom through one strategy. It does not only fulfill strategy formations and clear strategic action plans, but also accurately evaluates performance. Then, it becomes an excellent feedback system and helps companies to strengthen values and competitive advantage. The research was adopted in case-study method which uses industry 4.0 as a new venture. By integrating the strategy forming system and the strategy implementation system, the strategy forming system establishes missions, visions, and values. The system uses SWOT scorecard to build recognition; then, develops strategies. Later, the actions are implemented by the balanced scorecard. Therefore, the strategies become policies, and can be implemented by staff properly.