The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools

碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 103 === This study explored the relationships among program quality, student satisfaction, academic achievement and positive word of mouth for students of the food and beverage department at vocational high schools in Taiwan. The stratified sampling was used and...

Full description

Bibliographic Details
Main Authors:	Hsiu-Hua Hu, 胡秀華
Other Authors:	Yung-Kun Sung
Format:	Others
Language:	zh-TW
Published:	2015
Online Access:	http://ndltd.ncl.edu.tw/handle/wdzvfp

id	ndltd-TW-103MCU05571027
record_format	oai_dc
spelling	ndltd-TW-103MCU055710272019-05-15T22:17:46Z http://ndltd.ncl.edu.tw/handle/wdzvfp The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools 教學品質，學生滿意度，學習成就與正向口碑之研究-以高職餐飲科為例 Hsiu-Hua Hu 胡秀華碩士銘傳大學觀光事業學系碩士在職專班 103 This study explored the relationships among program quality, student satisfaction, academic achievement and positive word of mouth for students of the food and beverage department at vocational high schools in Taiwan. The stratified sampling was used and 420 valid questionnaires were returned. The descriptive statistics, reliability analysis, normality analysis, convergent validity analysis, discriminant validity analysis, and the structural equation modeling (SEM) were used to analyze the data. The results indicated that (1) the program quality has an effect on the student satisfaction; (2) the program quality has an effect on the academic achievement; (3) the student satisfaction has an effect on the word of mouth; (4) the academic achievement has an effect on the word of mouth; (5) the student satisfaction has an effect on the academic achievement. Practical advices for the teachers and suggestions for further research were also proposed according to results of the study. Yung-Kun Sung 宋永坤 2015 學位論文 ; thesis 125 zh-TW
collection	NDLTD
language	zh-TW
format	Others
sources	NDLTD
description	碩士 === 銘傳大學 === 觀光事業學系碩士在職專班 === 103 === This study explored the relationships among program quality, student satisfaction, academic achievement and positive word of mouth for students of the food and beverage department at vocational high schools in Taiwan. The stratified sampling was used and 420 valid questionnaires were returned. The descriptive statistics, reliability analysis, normality analysis, convergent validity analysis, discriminant validity analysis, and the structural equation modeling (SEM) were used to analyze the data. The results indicated that (1) the program quality has an effect on the student satisfaction; (2) the program quality has an effect on the academic achievement; (3) the student satisfaction has an effect on the word of mouth; (4) the academic achievement has an effect on the word of mouth; (5) the student satisfaction has an effect on the academic achievement. Practical advices for the teachers and suggestions for further research were also proposed according to results of the study.
author2	Yung-Kun Sung
author_facet	Yung-Kun Sung Hsiu-Hua Hu 胡秀華
author	Hsiu-Hua Hu 胡秀華
spellingShingle	Hsiu-Hua Hu 胡秀華 The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
author_sort	Hsiu-Hua Hu
title	The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
title_short	The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
title_full	The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
title_fullStr	The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
title_full_unstemmed	The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools
title_sort	study of program quality, student satisfaction, academic achievement, and positive word of mouth:the case of the food and beverage department at vocational high schools
publishDate	2015
url	http://ndltd.ncl.edu.tw/handle/wdzvfp
work_keys_str_mv	AT hsiuhuahu thestudyofprogramqualitystudentsatisfactionacademicachievementandpositivewordofmouththecaseofthefoodandbeveragedepartmentatvocationalhighschools AT húxiùhuá thestudyofprogramqualitystudentsatisfactionacademicachievementandpositivewordofmouththecaseofthefoodandbeveragedepartmentatvocationalhighschools AT hsiuhuahu jiàoxuépǐnzhìxuéshēngmǎnyìdùxuéxíchéngjiùyǔzhèngxiàngkǒubēizhīyánjiūyǐgāozhícānyǐnkēwèilì AT húxiùhuá jiàoxuépǐnzhìxuéshēngmǎnyìdùxuéxíchéngjiùyǔzhèngxiàngkǒubēizhīyánjiūyǐgāozhícānyǐnkēwèilì AT hsiuhuahu studyofprogramqualitystudentsatisfactionacademicachievementandpositivewordofmouththecaseofthefoodandbeveragedepartmentatvocationalhighschools AT húxiùhuá studyofprogramqualitystudentsatisfactionacademicachievementandpositivewordofmouththecaseofthefoodandbeveragedepartmentatvocationalhighschools
_version_	1719127604973273088

The Study of Program Quality, Student Satisfaction, Academic Achievement, and Positive Word of Mouth:The Case of the Food and Beverage Department at Vocational High Schools

Similar Items