Use of the Technology Acceptance Model to Analyze the Willingness of Investors to Engage in Mobile Ordering
碩士 === 銘傳大學 === 財務金融學系碩士在職專班 === 103 === This study employed the Technology Acceptance Model developed by Davis (1989) to investigate the willingness of investors to use mobile ordering systems. Our results indicate that the self-efficacy of investors and the convenience of ordering systems influenc...
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54042317125382478663 |