SELF CONGRUENCE EFFECTS ON TRAVEL BEHAVIOR
碩士 === 銘傳大學 === 企業管理學系碩士班 === 103 === This research explores the relationship between self congruence and travel behavior based on the self congruence theory proposed by Sirgy and Su (2000). This topic is important to better understand how tourists make their decisions on choosing a destination to v...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/64218647576083054805 |