The Establishment of the Evaluation of the Behaviour Scale of Serious Leisure Attitude in Virtual Community

• Main Authors: Hsien-Yi Lin, 林憲儀
• Other Authors: Shann-Bin Chang
• Format: Others
• Language: zh-TW
• Published: 2015
• Online Access: http://ndltd.ncl.edu.tw/handle/p2769x

碩士 === 嶺東科技大學 === 資訊管理系碩士班 === 103 === People are always at work in our modern society. As the average income increases, the average workload has also increased proportionally, and this has caused both mental and physical exhaustion. In order to eliminate stress at work and divert themselves from boredom, leisure activities have been flourishing. People are engaged in different forms of leisure activities during their spare time. They enjoy these activities and participate with a high level of engagement. This level of engagement is only second to their level of involvement in their day jobs. Many reach expert level, and some eventually become professionals in the field. And it is under such same circumstances that Stebbins proposed the theory of “Serious Leisure” more than 32 years ago. Stebbins (1992) proposed the six characteristics of “Serious Leisure”, which included Perseverance, Careers, Significant Personal Effort, Durable Benefits, Unique Ethos, and Identity. This research is a study of the six characteristics of “Serious Leisure” through a virtual community. The research result will be listed and scaled. The term “Virtual Community” has been around since 1993. In recent years, mobile devices have become increasingly prevalent, which also made Virtual Communities more popular, too. In simplistic terms, we can say that a Virtual Community is a group of users who communicate with each other through a common platform on the Internet. Members of this common platform can express personal ideas, share experiences, trade merchandise and much more. For this study, a research questionnaire on the behavioral scale of Serious Leisure in Virtual Communities will first be devised and through conducting interviews with experts and reference citations. The research questionnaire will be taken twice and the results will be put through reliability analysis. Factor analysis and variances analysis will also be verified twice. The result of which would be an effective tool for measuring the behavioral scale of Serious Leisure in Virtual Communities. The scale of Serious Leisure in Virtual Communities is not the conclusion, I hope it will be a useful information for further related research