Summary: | 碩士 === 開南大學 === 觀光運輸學院碩士在職專班 === 103 === This research was aimed at relationships among leisure motivation, setting attributes preferences, and leisure benefits of campers. A field survey by using convenient sampling in the Longmen Camping Park was performed and those campers at camping areas were objects of this study. 455 questionnaires were distributed. A total of 390 completed questionnaires were retuned. Through the analysis of descriptive statistics, t-test, one-way-ANOVA, Fisher and Pearson correlation to analyze data, the major findings are summarized as follows:
1.There are significant differences on leisure motivation among those campers with different occupation, monthly family income, place of residence and number of camping days or month.
2.There are significant differences on setting attributes preferences among those campers with different age, marital status, occupation, monthly family income, place of residence, camping companies, frequencies of camping, spending on camping equipments, number of camping days or month, the way receiving information of camping area and camping ways.
3.There are significant differences on leisure benefits among those campers with different age, occupation, monthly family income, place of residence, frequencies of camping, number of camping days or month, the way receiving information of camping area and joining camping societies or not.
4.There is a significant positive relationship between leisure motivation and setting attributes preferences of campers.
5.There is a significant positive relationship between leisure motivation and leisure benefits of campers.
6.There is a significant positive relationship between setting attributes preferences and leisure benefits of campers.
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