Pricing and Marketing Strategy for Scooters Based on Matrix Data Analysis
碩士 === 華梵大學 === 工業設計學系碩士班 === 103 === The scooter is currently used for transportation by most of the population in Taiwan. The booming scooter market is gradually directed from production-oriented toward consumer-oriented market in recent years. Thus, scooter marketing strategy may need to conconsi...
Main Authors: | Jun-Way Chien, 簡駿蔚 |
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Other Authors: | Shih-Yen Huang |
Format: | Others |
Language: | zh-TW |
Published: |
2015
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Online Access: | http://ndltd.ncl.edu.tw/handle/44493897278343032267 |
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