| Summary: | 碩士 === 逢甲大學 === 國際經營管理碩士學位學程 === 103 === Abstract
Small-and-Medium Enterprises (SMEs) have been the economic lifeline of
Taiwan; their prosperity or problems have directly affected Taiwan’s economy
in recent years. A rapidly changing business environment has caused many
Taiwanese SMEs to face a crisis. International development is the primary means
to achieve sustainable operation for Taiwanese SMEs.
In this study, the relevant literature yields four factors companies face when
undergoing internationalization: environmental changes, international
motivation, foreign market entry strategies and investment location selection. In-
depth interviews with five executives of Taiwanese SMEs who successfully
underwent the internationalization experience aimed to verify the four
internationalization factors as suitable for this study.
The results showed that the four not only applicable to SMEs, but also to
progressive relationships; the results of this study can help researchers in related
fields to subsequently carry out in-depth interviews or do quantitative research
according to the relevant arguments in this study’s designed questionnaire. It is
expected that the strategies for the development of the internationalization of
Taiwanese SMEs will make a significant contribution.
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