The Relationship between Celebrity Fan Involvement and Place Attachment
碩士 === 大葉大學 === 國際企業管理學系碩士班 === 103 === The main purpose of visiting Taiwan was for tourism. Tourism can bring income. The competitiveness of destination can enhance a country`s image. Previous literature have reported that people`s positive image of celebrity may be transferred into the place that...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2015
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| Online Access: | http://ndltd.ncl.edu.tw/handle/14435159144961662253 |