The Study of Relationship among Service Quality , Customer Satisfaction and Customer Loyalty Applied to A Chain Restaurant-Bullfight

碩士 === 長榮大學 === 經營管理研究所 === 103 === This study focus on the discussion of service quality,customer satisfaction and customer loyalty relationship applied to the restaurant chain industry -- Bullfight. 250 questionnaires had been issued and 240 questionnaires had been analyzed. Four hypotheses were...

Full description

Bibliographic Details
Main Authors: HUANG,BO-REN, 黃柏仁
Other Authors: TAN,XING-CHAO
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/pgn736