The Study of Relationship among Service Quality , Customer Satisfaction and Customer Loyalty Applied to A Chain Restaurant-Bullfight
碩士 === 長榮大學 === 經營管理研究所 === 103 === This study focus on the discussion of service quality,customer satisfaction and customer loyalty relationship applied to the restaurant chain industry -- Bullfight. 250 questionnaires had been issued and 240 questionnaires had been analyzed. Four hypotheses were...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/pgn736 |