Summary: | 碩士 === 國立中正大學 === 醫療資訊管理研究所 === 103 === Knowledge transfer is an important phase in the knowledge management cycle. The study is to explore the courses of knowledge transfer success through people absorb knowledge from the healthcare websites. Based on social cognitive theory, a research model is developed and empirically tested. Influencing factors from three dimensions are identified, including:. technological factors, environmental factor, and personal factors, Technological factors include website accessibility, author reputation and information architecture and design. Environmental factors include cues to action and trust. Personal factors includes sperceived susceptibility, perceived severity, perceived benefits, perceived barriers and information literacy. The responses are collected using the Web survey. Total 474 usable responses are collected.
The results indicates that author reputation, information architecture and design, trust, perceived benefits and information literacy significantly affect knowledge transmission. In addition, trust, perceived susceptibility, perceived benefits, information literacy and knowledge transmission significantly affect knowledge absorption. The technological factors and environmental factors mainly affect the knowledge transmission. The personal factor mainly affects the knowledge absorption. Finally, this study also provides the recommendation for the academics and practitioners.
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