Innovative interior touch switch Development and marketing layout

• Main Authors: Tsung-Hsien Lee, 李宗憲
• Other Authors: Po-Chien Li
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/68647047522340555933

碩士 === 元智大學 === 管理碩士在職專班 === 102 === The work on the wall of silently, people every day to touch it, no one will go noticed almost forget it's there, ignore it brought us convenience, safety and bear the risk of it brought us, it will use a new style appeared in front of everyone today, he is the protagonist of today's "Innovative indoor touch switch". Motivation of this thesis is to explore new touch remote control switch layout for future development and marketing, Chen Huan Technology Co., Ltd. is a case study, the status of the company will introduce the content, products, analysis of sales channels, product competitiveness, competitors, target market and target customers, and study how to increase the company's future sales and competitiveness, and how the future development of the company business model. Also describes the evolution to explore the development of a wall switch, the switch type, switch brands, making the composition of the switch, and the future of the switch will have those features and development.