Entrepreneurship research of Mornitun creative design Ltd.

• Main Authors: Yu-Tse Kao, 高玉姿
• Other Authors: Ja-shen Chen
• Format: Others
• Language: zh-TW
• Online Access: http://ndltd.ncl.edu.tw/handle/29261788830209199753

碩士 === 元智大學 === 管理碩士在職專班 === 102 === As the economy of creation industry has come, the younger generation substitutes the original labor market with unconstrained thoughts, knowledge, sense of beauty and creation. There are also many new products that break the traditional concept. These products not only have actual and invisible services, but also implement the thoughts of creation design. By using various design style and combining different environmental materials, launched designers’ brands, with the marketing method of creation aesthetics and stories, giving us a whole new feeling. The Culture Ministry has begun to emphasize the cultural and creative industry, encourage the younger people to fulfill their dreams and start a business. They provide entrepreneur consultancy and cultivation courses, and with a 21-hour class certificate, the young people may apply for a low rate loan for starting up a business with the banks. This truly helps people who wants to establish a business but without sufficient capital. The Entrepreneurship Research of Mornitun Creative Design, Ltd. has always been thinking of finding the best material for infants, and what kind of products could bring the max convenience for the parents in the busy life. Therefore, our company combines the living experiences and improves people’s using experience, developing a series of safe and harmless infant products with creation and quality.