Factors Influencing the Adoption of Environmental-friendly Products Using the Extended Theory of Planned Behavior

碩士 === 大同大學 === 資訊經營學系(所) === 102 === In response to global warming extending personal responsibility to society (including the protection of the environment), theory of planned behavior Ajzen(1985) proposed (The Theory of Planned Behavior) as the theoretical basis to construct with consumer attitud...

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Bibliographic Details
Main Authors: Ling-Chi Chao, 趙玲琦
Other Authors: Huei-Huang Chen
Format: Others
Language:zh-TW
Published: 2014
Online Access:http://ndltd.ncl.edu.tw/handle/30677044769986104661

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