Investigate the Influence of the Embarrassment on the Continual Usage Intention in Virtual Communities
碩士 === 東海大學 === 資訊管理學系 === 102 === Embarrassment has been an important research topic in the domain of management. Previous studies indicated when embarrassment occurred between sales and customers, it could reduce the customers' intention to visit the store again. Virtual communities are also...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2014
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Online Access: | http://ndltd.ncl.edu.tw/handle/59985724643212734487 |